How Omnichannel Retailers Can Stay Competitive in the Future

The world of retail is changing at a rapid pace, and companies must be flexible and responsive to meet evolving market and customer demands. Modern and cutting-edge technologies play a major role in this context. To remain competitive as an omnichannel retailer in the future, the Peek & Cloppenburg* Group (Düsseldorf/Vienna) is relying on technologies from the ANKER in the Hungarian market.

Comments from the project management team at the Peek & Cloppenburg Group* in Düsseldorf and Vienna:

Based on several workshops, we ANKER to partner with ANKER to develop a new point-of-sale system for our Hungarian market, which is managed by our Austrian sister company. We were looking for a partner who could quickly understand our business and translate it into a system.

Our collaboration with ANKER . In a large, agile project, both sides are working together highly productively and have created a joint pilot in a very short time—one that, if the test is successful, could be strategically important for the entire corporate group. The headless front end ANKER by ANKER was the perfect combination for us of an externally developed front end and our internal back-office system. ANKER short development cycles ANKER fast time-to-market are impressive.

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*In Germany, there are two independent companies called Peek & Cloppenburg, with headquarters in Düsseldorf and Hamburg.

The Peek & Cloppenburg company referred to here is part of the Peek & Cloppenburg KG group of companies, headquartered in

in Düsseldorf; you can find the locations of their stores at peek-cloppenburg.de/standorte.

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